"Great service and craftsmanship from Wild Wood Goods. We loved being able to choose the size and design of our charcuterie board. We have had many compliments on it. It’s a work of art!" - Karla R.
For all you bastards who voted for a few pennies off the price of gas, over the future of this planet, tell that to your children and their children...
Rationalize it as the region just north of the tar sands is heating up at 2-3 as fast as the rest of the world. Sure, our 1.8% contribution to greenhouse gases doesn't have much impact around the world, but in the area surrounding our north- ie the Arctic Ocean, Canada's Northern territories- the impact is resounding in its destruction.
The nonrenewable energy industry, coupled with the SUV mindset are complicit in trying to prevent a dwindling hope for the future from ever being realized... Take your Kenneys and Scheers, and all who are trying to ruin the world, and imprison them all.
😲LAST CHANCE TO WIN 🎉 Want FREE marketing help?? Welcome to 5for500, our thank you for helping us reach 500 followers.
All week we’ve been holding a contest and sharing marketing tips. 5 Days. 5 Tips. 1 winner.
BE A STORYTELLER
It would be a shame to go through all of the work of bringing your offering to market, and not let people know about it.
But rather than shouting a shopping list of features, tell your customers a story of how your product will make their lives better.
We get hung up on “the pitch”. Your work, and your customers’ problem, warrants more than a tag line. Those are forgettable. Stories stick.
Who is the villain in your customers’ story?
Think back to the problem from tip 1. Lack of time? Self-confidence? Bad eating habits? Christmas shopping overload? Stories transform these problems into villains. Bad guys messing with your customers’ minds. In marketing it’s often more effective to sell the problem first.
More on this to our contest winner.
1. You must follow @undoingit
2. You must answer each day’s 5for500 question in the comments (Dec 2-Dec6).
3. You must be a Calgary-based business or charity (or even just stuck building your personal brand)
4. Winner will be drawn randomly from contestants who successfully follow step 2.
Winning contestant will win 5 hours of marketing consulting, including business assessment and recommended strategies from undoing, a Calgary-based marketing education and consulting team. See our profile for more @undoingit