Check out our 5 GAME CHANGING TIPS for growing your social media in 2020!
1. HARNESS THE POWER OF VIDEO
Did you know about 80% of all internet traffic will be video. Social media platforms are increasingly prioritizing video as this format appeals across demographic lines. Good news for businesses!
33% of those who watch social videos view brand content.
2. LESS IS MORE
it’s not how often you post but the quality of what you post. Resist the urge to flood your feeds with meaningless content in an attempt to beat the algorithm and stay at the top of people’s pages.
You’ll need to work harder to stay in people’s minds than just being a content machine.
3. ENGAGE WITH YOUR AUDIENCE
Engaging with your audience not only will establish that you are a humanised brand, but it will also show your audience that you have time for them, answering questions or concerns they may have before working with your business.
Replying to your audience’s comments directly on your social media posts is a great way to start
4. BEHIND THE SCENES
Ever since the beginning of time, Humans have always been interested in learning and consuming new information. What better way to educate your audience then showing them behind the scenes footage to educate them on your process in your industry
Camera Shy? Not to worry! You can also do this by snapping a quick pic and sharing your story through written copy above your social media post!
5. USER GENERATED CONTENT
Sharing content has never been so easy to share with your audience! Let’s use GoPro for an example. They frequently run campaigns asking fans to submit their best videos or to post them to their own social accounts with a specific hashtag. This keeps their audience engaged not only by growing their brand awareness but also creating ‘Die Hard’ Fans of their brand!
Connect with your customers through the shared love of your product or service! .
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